Connect with us

Latest News

Maverick Gaming™ Hires Brett Kline As Chief Marketing Officer

Published

on

Maverick Gaming™ Hires Brett Kline As Chief Marketing OfficerReading Time: 2 minutes

 

Maverick Gaming announced that Brett Kline has been named Chief Marketing Officer, effective June 13th, 2019, subject to customary regulatory approvals.

Mr. Kline brings more than twenty years of gaming industry experience to his new role at Maverick, most recently as Chief Marketing Officer at House Advantage – whose platform is installed in over 120 casinos worldwide.  During his time in this role, House Advantage achieved unprecedented growth.  In addition to House Advantage Brett served over 12 years at Caesar’s Entertainment in positions ranging from President’s Associate to Corporate Vice President of Loyalty Marketing and Corporate Vice President of Premium Customer Marketing.  Mr. Kline also spent five years at Las Vegas Sands in roles ranging from Vice President of Marketing in Global Gaming to Senior Vice President of Relationship Marketing for Sands China Limited.

Early in his career he served as Director of Table Games for Harrah’s Prairie Band which is where his path crossed with Eric Persson – the majority owner of Maverick Gaming.  “It was clear to me even then, that Brett had a disciplined mind, and strategic focus that would serve any gaming company well,” said Eric.

Later Eric and Brett’s path would cross again as Brett joined Las Vegas Sands as Sands China’s Senior Vice President of Relationship Marketing, where he led the quickly growing mass segment which represented over $1.5Billion in revenue, as well as Sands Rewards, which serves as the primary driver of growth for the mass segment.

At Maverick, Mr. Kline will be responsible for all of the Company’s marketing strategies, including Direct Mail, Promotions, Events, rebranding and integration of multiple marketing platforms and companies acquired via acquisition.

Eric Persson, the majority owner of Maverick commented on Mr. Kline’s hire, “We are counting on Brett to bring his proven marketing expertise to Maverick.  We needed someone hands on, nimble and with a proven track record of success.  Brett’s success in most every locals market and indeed the international market will serve him well, as Maverick continues to transform into the dominant regional operator in the Washington market and other jurisdictions as we acquire.”

“I’ve been waiting my entire gaming career to have the opportunity to take the wealth of my experiences and be in a position where my vision will not only be executed on, but clearly showcased.  My goal is for Maverick’s marketing strategies to become best-in-class, which every other gaming company hopes to model after.” Kline added.

“I’m proud to say our entire management team is comprised of top talent from our industry.”  Said Eric, “All of these leaders are people that I have worked with closely over the last twenty years.  Whether it’s Tim Merrill, who was at one time a dealer for me in Kansas and would later become the Sr. VP of Gaming for Sands China, or Justin Beltram, who ran slots and Marketing at the Bellagio, and managed slots for me at Marina Bay Sands, to Tom Granite who is universally thought of as elite talent coming from Jefferies Capital, and now Brett who effectively managed marketing for companies such as Caesars or Sands China.  There is no doubt in my mind we are building something special at Maverick, and I think of these managers as my family.”

“This level of talent is also necessary for Maverick to achieve its goals, as we expect to announce three more acquisitions in the next month,” said Eric.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Maverick Gaming™ Hires Brett Kline As Chief Marketing Officer

Latest News

UNITE HERE Warns About Potential Gaming Tax Revenue Declines, Job Cuts, and Other Problems of Proposed Merger of Eldorado Resorts and Caesars Entertainment

Published

on

UNITE HERE Warns About Potential Gaming Tax Revenue Declines, Job Cuts, and Other Problems of Proposed Merger of Eldorado Resorts and Caesars EntertainmentReading Time: 2 minutes

 

Eldorado Resorts and Caesars Entertainment jointly announced a proposed transaction to combine the two corporations, pending shareholder and regulatory approvals. The deal is to be based on $7.2 billion of new debt financing and $500 million of cuts and other “synergies.” UNITE HERE, the hospitality workers union, represents approximately 25,000 workers at Caesars and Eldorado properties.

UNITE HERE-represented union casinos accounted for approximately 68% of the pro forma $30 billion combined Caesars-Eldorado EBITDAR in 2018. These 22 UNITE HERE union casinos altogether include over 50% of the combined company’s total hotel rooms, over 30% of its total slots, and nearly 40% of its total table games. UNITE HERE locals are currently in contract negotiations with Eldorado at Circus Circus Reno and Isle Pompano Beach. Contracts at six additional UNITE HERE union casinos in the combined Caesars and Eldorado portfolio will expire in 2020, including four properties in Atlantic City.

UNITE HERE issued the following statement from President D. Taylor:

“UNITE HERE has had a positive relationship with Caesars Entertainment over the years, and 25,000 union members have been excited to help the company reinvest and rebuild as it recovers from the disastrous leveraged buyout led by Apollo and TPG. It is in this context that we approach the proposed sale of the company with great concern.

Yesterday, Eldorado announced cost-savings of $500 million in the first year of the combined company. Where are they going to cut? We will not stand by idly if the proposed Caesars-Eldorado transaction will lead to significant job losses, worse wages and benefits for our members, and lower state gaming tax receipts in the many communities where members we represent work and live. Casinos operating under privileged licenses are meant to create significant benefits for host communities, including family-sustaining jobs and local government funding based on gaming taxes.

We will support changes at Caesars that preserve the company’s long-term financial health and provide a sustainable path to good jobs in vibrant gaming markets across the country.”

2018, 7,700 UNITE HERE members went on a multi-city strike at Marriott hotels across the United States and won historic settlements in Boston, Detroit, San Francisco, San Jose, Oakland, San Diego, and Hawaii.

UNITE HERE represents over 300,000 hospitality workers in gaming, hotel, and food service industries in North America and provides analysis from the perspective of those who work in these industries.

 

Source: UNITE HERE


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: UNITE HERE Warns About Potential Gaming Tax Revenue Declines, Job Cuts, and Other Problems of Proposed Merger of Eldorado Resorts and Caesars Entertainment

Continue Reading

Latest News

UK NHS to Open Gambling Clinic for Children

Published

on

UK NHS to Open Gambling Clinic for ChildrenReading Time: 1 minute

 

The UK’s NHS is going to open its first gambling clinic for children.

According to the Gambling Commission, there are 55,000 children classed as having a gambling problem in Britain. The Commission also found that a total of 450,000 are gambling regularly.

“This action shows just how seriously the NHS takes the threat of gambling addiction, even in young people. The links between problem gambling and stress, depression and mental health problems are growing and there are too many stories of lives lost and families destroyed,” Simon Stevens, the NHS England chief executive said.

The move was welcomed by Carolyn Harris, the Labour MP for Swansea East, who said attitudes around problem gambling was at last shifting. “For too long the industry has dismissed problem gambling but now is the time for polluters to pay,” she said.

“The clinic will open as part of a new network of services for addicts being rolled out as part of the NHS Long Term Plan. Specialist face-to-face NHS treatment for gambling addiction has only been available in London but is being made available across the country as part of the new strategy,” NHS England said.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: UK NHS to Open Gambling Clinic for Children

Continue Reading

Latest News

Mobile Betting Bill Fails to Progress Through New York Assembly

Published

on

Mobile Betting Bill Fails to Progress Through New York AssemblyReading Time: 1 minute

 

Senator Joseph Addabbo’s mobile betting bill has failed to progress through the New York Assembly. The legislative session saw S17 fail to progress beyond the Assembly Standing Committee on Codes.

Addabbo tweeted that he saw no clear reason why the state could not implement mobile sports betting in 2019. Failure to do so would see the state miss out on around $75m in revenue, funding for education, and both job creation and retention.

“NY will be stuck like a disabled car on the shoulder, while we allow an illegal sports betting business in our state thrive and idly watch other neighboring states pass us up with enormous revenue gains from mobile sports betting,” Addabbo said.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Mobile Betting Bill Fails to Progress Through New York Assembly

Continue Reading
Advertisement
NSoft

Industry News

  • Live Event/Conference
  • Press Releases
  • Latest News
  • Gambling in the USA
  • European Commission

  Leading iGaming technology provider BtoBet shows further support for CEEGC Budapest. The 4th editi [...]

  The inception of new technologies has always been cataloged as a disruptor. There has never been s [...]

  EGT Interactive Legal Counsel / Compliance Manager to share industry insight about the Bulgarian m [...]

  Vice President of ROMBET and former regulator, will present some of the latest developments and re [...]

  Fintech in a nutshell: the financial technology sector which encompasses firms that use technology [...]

  Eldorado Resorts and Caesars Entertainment jointly announced a proposed transaction to combine the [...]

  Genius Sports Media, the media technology arm of Genius Sports Group, has today unveiled a new sui [...]

Really Wild™ introduces players to the law of the streets and all the golden bling that comes with i [...]

  Pragmatic Play, one of the leading software providers for video slots, live casino and bingo, has [...]

  Personalization as a solution for an increasingly saturated market   Data harnessing and assimilat [...]

  The UK’s NHS is going to open its first gambling clinic for children. According to the Gambling Co [...]

  Senator Joseph Addabbo’s mobile betting bill has failed to progress through the New York Assembly. [...]

  Eldorado Resorts Inc., the US based casino operator, has agreed to merge with Caesars Entertainmen [...]

  Nagasaki Governor Hodo Nakamura has reaffirmed his support for the Sasebo IR bid and urged the nat [...]

  I didn’t know much about the bingo industry as it wasn’t something that we have been reporting on, [...]

  Eldorado Resorts and Caesars Entertainment jointly announced a proposed transaction to combine the [...]

  Senator Joseph Addabbo’s mobile betting bill has failed to progress through the New York Assembly. [...]

  Eldorado Resorts Inc., the US based casino operator, has agreed to merge with Caesars Entertainmen [...]

  Encore Boston Harbor has officially opened its doors to the general public. Totalling $2.6 billion [...]

  GAN plc, welcomes the signing and legalization of internet sports betting in Maine, and is the 15t [...]

  Today, the new measures to counter money laundering by criminal law enter into force across the EU [...]

Brussels, 19 June 2018 – Digital Single Market: EU negotiators reach a political agreement on free f [...]

LONDON, June 18, 2018 — Codewise, the industry’s first provider of AI-powered online ad measurement [...]

Brussels, 6 June 2018 – The European Parliament and the Council reached late last night a political [...]

Tre

%d bloggers like this: