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The Book at The LINQ Hotel & Casino Celebrates Official Grand Opening with NFL Hall of Famer Terrell Owens



The Book at The LINQ Hotel & Casino Celebrates Official Grand Opening with NFL Hall of Famer Terrell OwensReading Time: 3 minutes


Next Generation of Sports Book features Fan Caves, Self-Serve Beer Taps, Incredible Wings from Sticky Chicken, Relay Robot, Augmented Reality Games and More, Creating the Most Experiential and Technologically Savvy Sports Book, Now Open on the Strip


Reimagining the race and sports book and bar experience, The LINQ Hotel & Casino officially opened The Book with NFL legend and Hall of Famer Terrell Owens on Thursday, Oct. 11, 2018. Owens joined Caesars Entertainment CEO and President Mark Frissora, for a celebratory pass and spike of the football to commemorate the occasion.

The latest evolution of the sports book, The Book enhances the traditional sports book model and is designed for guests to take full control of their gaming odyssey. With innovative technology, mobile and self-serve opportunities, and plenty of sports and bar games to engage in, The Book is immersive and socially-driven.

“Caesars Entertainment has made significant investments in our gaming and entertainment offerings, meeting changing customers’ demands, maximizing opportunities afforded by new sports betting legislation, and redefining the future of gaming,” said Frissora. “The Book is an exciting example of just that.”

The Book features 87 televisions, some as large as 98″, and the Strip’s highest resolution LED video wall. Among the many additional high-tech and high-touch features of The Book are:

FAN CAVES: The Strip’s first rentable living rooms for you and your friends on game day, featuring 98″ guest-controlled televisions, Xboxes, virtual reality headsets, your own unique audio zone, bottle and drink service and more. Twelve Fan Caves, with food and beverage packages, are available to purchase for the big game or a casual hang.

RELAY ROBOT: Don’t want to miss a minute of the sports action? The newest member of The Book team can deliver bottled non-alcoholic beverages direct to your Fan Cave.

THE TABLET EXPERIENCE: No paper products here – enjoy some of the latest technological advancements brought to you by Samsung and Crestron, giving you access to menus, games, and more at the touch of your fingertips.

STICKY CHICKEN:  This is not your neighborhood food truck. Sticky Chicken is chicken with an attitude. Enjoy monster-sized chicken sandwiches including the Gladiator, Early Bird, Fried Green Tomatoes and the Alligator Bait, made with Cajun remoulade, fried green tomato and Cajun slaw. With more than 10 different wing combinations from classic Buffalo to Mango Chipotle to Bourbon BBQ and more, this is some of the best chicken west of the Mississippi. You’ll also find a variety of salads and French fries including Steak and Egg Fries and The Mess.

GAMIFIED DRINK COASTERS: Did you think that your paper products were only for holding your drink?  Not here. Your drink coaster triggers augmented reality games like Field Goal Kicking Challenges and Hockey Shoot Outs.

MORE WAYS TO BET/MORE WAYS TO WIN:  Bet live sports via our newly designed Betting Desk, the Caesars Sports App on your personal phone, or through self-serve betting kiosks within the space (Coming Soon, early 2019).  Take a position on our leaderboards and gain bragging rights for the day’s best parlay, long shot and more!

SELF-SERVE BEER WALL: The Book features a self-serve beer wall with 24 taps including lagers, favorites and IPA’s, Selections include Ballast Point Mango Even Keel Sessions IPA and locally brewed Tenaya Creek Bonanza Brown Ale.

At 11,000 sq. ft. with 220 seats, The Book is located just steps from Las Vegas Blvd. in The LINQ Hotel & Casino with convenient access from The LINQ Promenade. Space is limited.  Reservations are highly encouraged. To reserve space at the Book for your favorite game, call 702-370-7736.


The LINQ Hotel & Casino
As the social hub at the center of the Las Vegas Strip, The LINQ Hotel & Casino offers a total of 2,253 newly renovated rooms including 244 suites with two unique penthouses and 25 cabana rooms with direct access to the pool. Positioned between Flamingo Las Vegas and Harrah’s Las Vegas, guests experience one distinctive destination with The LINQ Promenade and High Roller, the world’s tallest observation wheel. Designed with the modern traveler in mind, the resort launched the first fully integrated self check-in program on the Las Vegas Strip in 2015. Enjoy celebrated chef Guy Fieri’s first Las Vegas restaurant, Guy Fieri’s Vegas Kitchen & Bar, award-winning Hash House a Go Go and direct access to O’Sheas Casino, Off The Strip and Chayo Mexican Kitchen + Tequila Bar. Entertainment and nightlife experiences include 3535, a unique take on the lobby bar, as well as magician Mat Franco, “America’s Got Talent” Season Nine winner. The brand-new race and sports book experience, The Book, offers unique fan caves and innovative technology. The LINQ Hotel & Casino also offers a reimagined pool deck featuring two pools, the new 15,000-square-foot Spa at The LINQ and fitness center, The Silver Sky Chapel for intimate weddings and 63,000 square feet of meeting space. The LINQ Hotel & Casino is operated by a subsidiary of Caesars Entertainment Corporation (NASDAQ: CZR).

Source: Caesars Entertainment

Source: Latest News on European Gaming Media Network

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EveryMatrix powers the relaunch of Mybet brand



EveryMatrix powers the relaunch of Mybet brandReading Time: 2 minutes


EveryMatrix is delighted to support the relaunch of Mybet, a well-known name in the iGaming industry. Mybet’s new back-end is now powered by EveryMatrix’s GamMatrix, the flexible and scalable gaming management platform.

After being acquired by an investment group in December 2018, Mybet went through an extensive reconstruction process and is now relaunching its operations across many European markets through a licensing partnership with Rhinoceros Group.

EveryMatrix provides Mybet with a fully managed platform which delivers player management, seamless wallet, CMS, in-depth customizable reporting, fraud detection and prevention tools. GamMatrix supports responsible gambling rules for multiple EU jurisdictions: reality checks, self-exclusion/time-out mechanism, various gambling limits (deposit, loss, wagering) and many more.

EveryMatrix also provides payments processing via MoneyMatrix, a licenced and regulated Financial Institution which provides access to over 150+ payment solutions.
Mybet will uphold full control over the user experience by using EveryMatrix’s Web APIs for building their new mobile-first front-end.

Tobias Carlsson, Rhinoceros Group CEO, said: “We have a longstanding relationship with EveryMatrix, and both parties have helped the other to successfully compete in the marketplace. We are confident this great cooperation will continue also with Mybet. Mybet was one of the pioneers in the German sports betting field, and together with EveryMatrix and our other partners we will do everything in our power to revive that legacy and bring players the experience they desire and deserve.”

Stian Hornsletten, Co-founder of EveryMatrix and CasinoEngine CEO, commented: “We already have a strong partnership with Rhinoceros Group and we gladly stepped up to the challenge of helping Mybet create such detailed integration. Mybet is a powerful brand with high notoriety and we are pleased to provide our technology for their renewed journey. The new integration is a solid proof of GamMatrix and CasinoEngine’s high-availability, scalability and performance.”

Mybet’s sports betting operations are powered by the established sportsbook provider Kambi, which is now integrated with EveryMatrix’s back-end platform to bolster the operator’s growth.


About Mybet:
Founded in 1998, Mybet is Germany’s pioneer in online sports betting and has throughout the years provided betting services to millions of customers. Mybet is since December 2018 under new ownership. Mybet was relaunched in April 2019 and has in a short period of time re-established itself as a leading contender in the markets it operates in.
Mybet’s ambition is to provide its customers with a seamless mobile betting experience, enabling them to find their favourite bets whenever and wherever they like.
Learn more at

About EveryMatrix:
EveryMatrix delivers a modular and API driven product suite including a market leading one-stop shop casino content aggregator and integration platform, a cross-product bonusing engine, a fully managed sportsbook and sport data services, a stand-alone payment processing product, and a multi-brand affiliate/agent management system.
To offer the services required by operators, the EveryMatrix products work together as an entire platform or independently and can be easily integrated with existing platforms to accommodate different types of clients from bookmakers to lotteries and, from existing large operations to newcomers. Learn more at

Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: EveryMatrix powers the relaunch of Mybet brand

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LEON: VAR system radically changes in-play football betting



LEON: VAR system radically changes in-play football bettingReading Time: 2 minutes


With introduction of VAR system (video assistant referee) in-play football betting has been experiencing significant changes. According to LEON bookmaker company, this was confirmed by an insane ending of Champions League quarter-final second leg between Manchester City and Tottenham. It was not the footballers who played a significant role in the match outcome but rather the VAR’s decision, thereby Spurs proceeded to next stage of the tournament, while the hosts were defeated even after scoring a seemingly crucial goal.

The situation with a unified approach towards VAR potential is still not clear, and this causes certain difficulties for the betting business. LEON’s press office states that soon the industry will have to develop common algorithms in response to the use of VAR in matches. After all, when one of the teams scores a goal and the clients’ bets are calculated as winnings, there might be disputes between the players and the operator if the goal gets cancelled and the bet appears void according to VAR decision.

«At first glance closing the game line seems like a solution for the bookmakers. However, situations like this become more frequent and could irritate many users and, as a result, lead to bookmakers suffer considerable damage to their reputation», LEON believes.

The past second leg match of Champions League quarter-final between Man City and Tottenham became the most vivid example of VAR dilemma, which now prevails among the betting community. «When the hosts scored the crucial goal during the added  time, some of the bookmakers — including those with high reputation among the players — have already calculated the bets (including totals) as winnings. However, after that VAR’s result has become official and the decision about the goal cancellation came as a shock to thousands of bettors», summarized at LEON.

The company has also added that in order to avoid conflict situations some of the bookmakers are forced to significantly limit betting markets in those tournaments where VAR is used (apart from Champions League, these are German, Italian, Portuguese, US and Australian elite divisions).

Starting from the upcoming season VAR system will be launched in English Premier League as well, which represents the most popular national football tournament among the bettors.

«It will be reasonable to unify the tools for using the system as soon as possible for both governing bodies of European and world football and national federations of those countries which use VAR. Meanwhile, due to frequent use of VAR, we can witness how the bookmakers are experiencing unjustified conflicts with those users who prefer live betting», summarized at LEON.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: LEON: VAR system radically changes in-play football betting

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Bede Gaming strikes Authentic Gaming deal



Bede Gaming strikes Authentic Gaming dealReading Time: 2 minutes


Provider adds to cutting-edge live casino solutions available on award-winning platform


Bede Gaming, the award-winning supplier of software to the online gaming industry, has further enhanced its platform capabilities with the integration of Authentic Gaming’s live casino portfolio.

Authentic Gaming products, including Authentic Roulette, Casino Floor Roulette product and its unique Live ARENA games via the Live ARENA studio based in Malta will undoubtedly create value to Bede Gaming’s operator partners under the terms of the deal.

The agreement boosts the range of live casino options available to Bede platform partners, adding Authentic Gaming’s portfolio to an offering which already includes content from Evolution Gaming, NetEnt Live and Ezugi.

Ross Haselhurst, Commercial Director, Bede Gaming, said: “We are delighted to have signed this partnership with Authentic Gaming, adding another top quality UKGC licensed live casino provider to the extensive range of best-in-breed content we offer to our operator partners.

“This agreement underlines Bede as the first-choice platform for operators targeting expansion in multiple regulated markets, and Authentic’s games are sure to be a hit with our customers.”

Jonas Delin, CEO, Authentic Gaming, said: “Bede Gaming has carved out a reputation as one of the industry’s premier platform providers. Growing our global footprint is central to our strategic ambitions, and we are pleased to be doing so in partnership with such a forward-thinking provider.

“They have been great to work with and we look forward to enjoying a long and rewarding partnership.”

As with all integrations to the Bede platform, Authentic Gaming is now available to all Bede’s operators. Bede offers a wide range of proactive marketing tools alongside a portfolio of more than 3,000 games, from over 100 providers, including two major sportsbooks with Kambi and SBTech live on the platform.

Its cutting-edge responsible gambling tools, including deposit limits and development of further automated tools for flagging of players displaying signs of problem gambling behaviour set it apart as the safest place to play.


About Bede Gaming:

Bede Gaming is a leading supplier of software to the online gambling industry, powering some of the sector’s biggest brands. Bede provides world class solutions to operators looking to achieve significant digital ambitions.

The platform processes hundreds of millions of transactions a month. It is scalable, modular and adaptable allowing operators to integrate any third-party software into the platform or use its bespoke tools. The platform also integrates into land-based systems offering a genuine omni-channel convergence solution.

Bede, which is certified to ISO 27001, is headquartered in Newcastle upon Tyne, in the heart of the North East of England, UK. It is licensed by the UK Gambling Commission and is an approved supplier of the Alderney Gambling Control Commission.

Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Bede Gaming strikes Authentic Gaming deal

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