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The Future of Augmented and Virtual Reality

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The Future of Augmented and Virtual RealityReading Time: 2 minutes

 

While augmented reality (AR), and its counterpart virtual reality (VR), are still heavily associated with gaming, they’re both rapidly growing fields with a much wider range of applications. Augmented reality alone is expected to be a market of more than $60 billion by 2023, and part of this growth will be from expansion into new industries. With a renewed focus on developing iOS apps and Android apps for these technologies, customers will be able to access a whole new reality.

There are many important obstacles these technologies will have to deal with as they come to play a greater role in our lives, but the next few years are bright for both AR and VR. They each offer unique opportunities and promise to change the way business is done in a variety of settings.

 

AR in Marketing

Although VR has an important role to play, augmented reality remains more accessible to consumers for a variety of reasons. In contrast to virtual reality, AR software can be downloaded and used directly on devices like smartphones and computers—one example of this is Pokemon GO, which continues to bring in $2 million daily in player spending.

Augmented reality technology would allow companies to create virtual business cards or provide information in real-time based on a user’s location. It can even simulate the appearance of certain goods, allowing potential customers to visualize an item before purchasing it. This also helps to bring the online shopping experience closer to that of a traditional brick and mortar store.

 

Improving Manufacturing Efficiency

In addition to its applications for end users, AR can also be utilized within manufacturing industries to improve processes in a number of ways. This is vital in a field that places such a high emphasis on speed, reliability, and efficiency to realize the greatest possible profits.

Providing instructions and other documentation in AR form allows employees to focus on their work without dealing with the inconvenience and distraction of physical copies (not to mention the environmental impact). Paper accounts for 50% of all business waste, so replacing it with digital text is preferable whenever possible.

 

Applications in Healthcare

Some of the same principles underlying the implementation of augmented reality in manufacturing also contribute to its possibilities in the world of medicine. Surgeons, as an example, can use AR to visualize CT scan results overlaid on the actual patient during an operation, giving them the ability to see both at once.

This also opens up the opportunity for specialists to lead surgery remotely by assisting an onsite doctor through the operation, removing location-based limitations to healthcare access. These applications and others have the potential to improve quality of care while making operations quicker and more efficient.

It’s impossible to imagine all the ways in which augmented reality will affect our lives in the near future and beyond, but the technology is already being used in numerous exciting ways and modifying traditional business practices. Its range of implementations will likely continue to grow as it becomes more affordable and consumers become more accustomed to its presence in everyday life.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: The Future of Augmented and Virtual Reality

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US Blocks League of Legends in Syria and Iran

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US Blocks League of Legends in Syria and IranReading Time: 1 minute

 

The U.S. government has blocked League of Legends, one of the most played video games of all time, in Iran and Syria.

Trade sanctions, tariffs and threats of military conflict are the frequent sights when countries are in active dispute, but blocking the access to video games is a novel course of action. Players from Iran and Syrian have expressed despair about this situation.

Right now the ban applies only to Syria and Iran, but if the U.S. enters into future conflict with another country, those citizens potentially may have their access to League of Legends revoked. The sanctions placed on Iran detail that any business in that country cannot trade with the U.S. and that any business caught trading with Iran is in trouble as well. League, like many other free games, has to sustain itself with microtransactions, which undoubtedly counts as a form of trade and, therefore, has to abide by the sanctions.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: US Blocks League of Legends in Syria and Iran

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A Really Wild slot release by GREENTUBE

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A Really Wild slot release by GREENTUBEReading Time: 1 minute

Really Wild™ introduces players to the law of the streets and all the golden bling that comes with it. This exciting online slot can now be found Greentube’s Home of Games – available for all B2B partners!

Players can now take a trip to the shadier parts of town to make a name for themselves: In Really Wild™, 7 win lines run across a total of 4 reels – a uniquely exciting setup that players simply can’t get enough of.

The reels of Really Wild™ are bursting with lucky symbols: hoodlums, fruits and more are all waiting to line up just right. The Guy (Scatter) symbol is the key to up to 20 Free Games, where the Wild symbol is the true star, as one of the reels will spin to show a cluster of them and remain fixed in place for all remaining Free Games. Players that are looking for a massive boost to their winning chances will absolutely love this feature, because the Wild symbol may substitute for every other symbol in the game except Scatter.

Really Wild™ is a slot forged in the streets and full of cool winning chances!


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: A Really Wild slot release by GREENTUBE

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Pragmatic Play Launches Sweet Bonanza

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Pragmatic Play Launches Sweet BonanzaReading Time: 1 minute

 

Pragmatic Play, one of the leading software providers for video slots, live casino and bingo, has lifted the lid on its latest video slot, Sweet Bonanza.

The sugary 6×5 tumbling video slot is bursting with toffees, watermelons and lollypops which guarantee a fun-filled gaming experience.

Hitting four or more scatter symbols triggers the free spins feature, which is packed with high multipliers and offers potential wins of up to 21,175x the original bet.

The unique tumbling feature is triggered when a winning combination of symbols appears, causing them to vanish and be replaced by new symbols which drop onto the reels from above.

Melissa Summerfield, Chief Commercial Officer at Pragmatic Play, said: “We are excited to unveil Sweet Bonanza, a high-volatility game which gives players an opportunity to load up on sugar and huge prizes.

“We’re certain that our innovative tumbling feature and tantalising gameplay will be a firm favourite with operators and players.”

Sweet Bonanza is the latest in a string of new Pragmatic Play releases, including 5 Lions Gold and The Dog House.

It will join best-performing titles Wolf Gold, Da Vinci’s Treasure and Mustang Gold in the supplier’s portfolio of video slots, alongside bingo, scratchcards and live casino games which are available to operator partners via a single API.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Pragmatic Play Launches Sweet Bonanza

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