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The KamaGames Token Sale

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The KamaGames Token SaleReading Time: 3 minutes

 

The observations and the learnings of testing cryptocurrency in gaming

 

On the back of a year consumed by blockchain, in 2018 DMR Business Statistics predicted that by 2020 the industry will be worth a projected value of $60 billion. Within gaming alone, cryptocurrency has been hailed as the answer to making in-game transactions easier and safer, with the potential to bolster engagement and attract new users.

In recent years, brands such as PayPal, Red Bull and Swarovski have opted to utilize tokens to gain marketing insights from audiences or as a tool to reward employees for their innovation. Payments giant, PayPal, has yet to embrace blockchain technology on its commercial platform, however, online tech site Cheddar recently reported that the company has launched a program which will now reward employees for their innovation with crypto-tokens.

In gaming, a number of small companies have tried to implement real money online gambling with cryptocurrencies to avoid licensing and working with banks, which is of course illegal. Some companies have also been trying to build their own games stores with the goal of reselling the games and in-game assets, as well as offering their own loyalty, rewards and advertising schemes. All of which would be based on their own internal cryptocurrency/token.

Social messaging company, Kik, has previously used cryptocurrencies as a rewards-based system to encourage interaction within its community. However, recently the company turned its attention to mobile gaming, announcing a partnership with Unity Technologies that will see the cryptocurrency, Kin SDK for Unity, available on the Unity Asset Store. As a result of the collaboration, Unity developers can easily integrate Kin into their mobile games, enabling them to create user experiences that reward social interaction and create ‘stickier’ social networks, while keeping users playing through peer-to-peer experiences.

KamaGames, carried out a token sale in the latter half of 2018 but unlike other companies who participate in token sales, the move into crypto/blockchain had little to do with money. We didn’t attempt to attract the interest of investors or their financial backing. Nor did we look for speculations related to our token and never intended to list it on any of the crypto exchanges.

Instead, the sale was our opportunity to ‘test the waters’ of the blockchain industry and discover if the demand for purchasing tokens is as widespread as we were being led to believe. Also, it would answer the question of who a token sale would satisfy should we choose to repeat the practice – would it be the players across our flagship app Pokerist or simply a small but decidedly vocal minority?

Other area of focus for the company was that we also wanted to increase player retention and loyalty, as well as revenue. The aim was to offer an interesting promotional event, while attracting a new type of audience and re-engaging our lapsed players. The token was built so that the players would stay with the app, hold tokens and receive bonus chips on a daily basis. The token to in-game virtual chip rate would grow by 25% every month and holders would also receive additional daily bonuses for the first 6 months.

Unfortunately, similar to many other tokens tracked throughout 2018, we found our token sale results to be less than our most pessimistic projections. We also discovered that there would be little sense in developing a social casino product on the blockchain considering the priority for most social casino players is simplicity and speed. Blockchain doesn’t add to any of those.

Aside from this, a further hindrance to the technology’s success in the gaming sector is caused by the lack of a blockchain capable of handling the volume of transactions which occur on apps similar to Pokerist on a daily – a volume that is somewhere in the region of 1.5 million transactions per minute.

Finally, we are very proud of our certified RNG (random number generator) and at this point there are a lot of unanswered questions associated with its use on the blockchain. The main concern being that it could make the RNG more predictable which of course defeats the object.

It’s apparent from the recent innovations of PayPal that tokens do have the potential to be effective as a rewards-based system, however, following our own KGT sale, the question still stands when it comes to their value on social gaming platforms.

While the conversations around blockchain and cryptocurrencies won’t disappear anytime soon, our own experience tells us that they may not be widely adopted by the gaming industry in the near future.

KamaGames is the largest European social mobile poker operator and one of the fastest growing independent operators in the world.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article:
The KamaGames Token Sale

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New partnership of EGT Interactive with the esteemed operator Videoslots

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We are delighted to announce that the high value casino operator Videoslots has integrated our well-known and preferred content. This partnership has a big importance for our company as it gives us the opportunity to strengthen our positions as a leading provider in territories with big potential. As a first step we will launch our high-quality content in the so called .com territories, covered by our new partner.

Todor Zahariev, the Managing Director of EGT Interactive, commented: “As an ambitious company we are very proud, that Videoslots put faith in our reliable and top-notch content. This partnership is a strategic step, as in accordance to our long-term development strategy to enter new markets, we are expecting our successful partnership to expand also in Sweden. Territory, which we consider as top priority. Sharing common values such as security, excellence, integrity and passion, we believe that we will be a great partner for Videoslots and will be able to deliver the ultimate experience to their dedicated players.”

What the Management of Videoslots commented: “The Videoslots team is continually striving to become the world’s biggest and best online casino and we have ensured our players have access to even more high-quality games than ever with this deal. EGT Interactive’s quality portfolio is full of exciting games blended together with immersive graphics, exciting maths models and engaging narratives. Our players are sure to love our latest editions.”


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: New partnership of EGT Interactive with the esteemed operator Videoslots

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Spain’s Ombudsman Calls for Gambling Ad Ban

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Francisco Fernández Marugán, Spain’s acting Civic Ombudsman, has recommended the Spanish government to issue a complete ban on advertising gambling products and services. Marugán addressed the recommendations to the Ministries of Finance and Health, Consumer Affairs and Social Welfare.

The ban would mean that operators would be prohibited from displaying any form of broadcast pertaining to gambling products and services before a particular time, in addition to the prohibition of celebrity endorsements and gambling signage at sporting events.

Marugán has stated that any operator found to be in contravention of the proposed ban could result in the cancellation of an operator’s license, however, this can only be justified if a total ban is imposed.

Marugán considers that the advertising of gambling and bets “should not be considered protected in the freedom of business, as it is not in products such as tobacco or addictive substances.”


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Spain’s Ombudsman Calls for Gambling Ad Ban

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Authentic Gaming Partners with Volcanobet

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Authentic Gaming, the Malta-based gaming solutions provider, has signed a deal with Volcanobet, the leading Montenegro online sportsbook and casino provider. As per the deal, Authentic Gaming will be the exclusive provider of live casino games to Volcanobet.

Volcanobet can now access the Authentic Gaming’s full suite of games including Authentic Roulette, Blaze Roulette, Casino Floor Roulette and Live ARENA games.

“We really enjoy creating solutions for niche and emerging markets which is why I’m delighted that we can demonstrate our full capabilities to Volcanobet, a company that has proven to be a real market leader. To be the exclusive partner of Volcanobet is also a fantastic opportunity for us to help create a new trend within the Montenegro player community and we can’t wait to play such an integral role in the company’s future strategy,” Jonas Delin, CEO, Authentic Gaming said.

“We are famed within Montenegro for providing the best online betting and casino product in the market. Adding Authentic Gaming to our portfolio ensures that we are continuing our position as market leader whilst evolving our product range to provide more choice, added excitement and bespoke solutions to keep our players coming back. This is especially interesting as the Montenegrin market is very receptive to roulette, and we will now be working with a live roulette provider that offers that widest variety in the industry,” Sveta Vasiljevic, CEO, Volcanobet said.


Source: Latest News on European Gaming Media Network
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Authentic Gaming Partners with Volcanobet

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